You’ll finally be able to show off your prized NFT collection in Instagram soon, as the company has started testing showing off NFTs in their app with select creators this week. The company states that Instagram will initially support Ethereum and Polygon, with support for Flow and Solana coming soon. Instagram has said that there will be no fees associated with posting or sharing a digital collectible on their platform on launch, though support for third-party wallets compatible for use at launch will include Rainbow, MetaMask, and Trust Wallet, with Coinbase, Dapper and Phantom coming soon.
NFTs on Instagram 🎉
This week we’re beginning to test digital collectibles with a handful of US creators and collectors who will be able to share NFTs on Instagram. There will be no fees associated with posting or sharing a digital collectible on IG.
See you next week! ✌🏼 pic.twitter.com/VuJbMVSBDr
— Adam Mosseri (@mosseri) May 9, 2022
“I want to acknowledge upfront that NFTs and blockchain technologies are all about distributing trust and distributing power. But Instagram is fundamentally a centralized platform, so there’s a tension there. So one of the reasons why we’re starting small is we want to make sure that we can learn from the community. We want to make sure that we work out how to embrace those tenets of distributed trust and distributed power, despite the fact that we are, yes, a centralized platform. We do think that one of the unique opportunities we have to to make web3 technology accessible to a much broader range of people. And NFTs specifically we think will be interesting not only to creators who create NFT art, but also to people who want to collect it,” Instagram head Adam Mosseri said during an announcement a few days ago.
Instagram isn’t the only Meta asset that’ll have NFT integration, either – Meta CEO Mark Zuckerberg said that similar functionality will be coming to Facebook soon. Augmented reality NFTs on Instagram Stories via Spark AR are also in the cards and will likely come sooner rather than later.